Owner Rockey Poole and Redwood Harley-Davidson / Buell are proud to announce the new home of the dealership at its new site overlooking Humboldt Bay. The new facility is located at 2500 Sixth Street, adjacent to the Humboldt Bancorp facility. This location, across the highway from Target, gives riders easy-off/easy-on access to Highway 101 and provides spectacular views of the Humboldt Bay watershed.

These pictures show the various stages of construction...
...from Rockey's ground-breaking ceremony...
...to just before the grand opening in April, 2006.

The facility features a gleaming showroom and retail facility that boasts 9,000 square feet of space, with a complete selection of Genuine Motor Accessories® and of course, a great selection of shiny new and previously loved Harley-Davidson® and Buell® motorcycles. Our new state-of-the-art Service facility has 9,000 square feet and feature the best equipment available to help us continue to provide our award-winning service, featuring Genuine Motor Parts®.

Phase 1 includes the construction of an approximately 18,000 square foot building and includes construction of all off-street parking and landscaping for both phases; Phase 2 will add approximately 7,000 square feet to the building, for a total of approximately 25,000 square feet. As things progress, we will update the web site, including up-to-date photos and construction updates.